Apple iPhone 6 sales will make the world a sensation

Apple iPhone 6 sales will make the world a sensation

July 28 news, according to foreign media reports, analysts pointed out that the next generation iPhone "incredibly huge" sales will make Apple "wonder the entire world."

When market research firm Gartner analyst Van Baker talked about Apple's earnings on Tuesday, he said, "The iPhone's sales this quarter made me think that when the next-generation iPhone is released, Apple will stir the entire world." Apple July The financial report released on the 22nd said that in the second quarter, iPhone sales increased by 13% year-on-year to 35.20 million units. Although it was lower than the 35.8 million expected by Wall Street, it still surprised some people in the industry. The new iPhone, called the "iPhone 6," will have two versions, with 4.7 and 5.5-inch screens respectively. The two may be released simultaneously, and the latter may be skipped early next year.

Analysts predict that the backlog of demand for large-screen iPhones will trigger a buying frenzy. The market share of large-screen smart phones has been rising, and it is particularly important in markets such as China. They are both smart phones and tablets. Apple increased the display size of the iPhone 5 from 3.5 inches to 4 inches, but the iPhone 5S and 5C still use a 4-inch display.

Apple Chief Executive Tim Cook has repeatedly stated that China is the company's best growth opportunity. Beck pointed out, "But there is also a huge demand for large-screen iPhone backlog in the developed markets. I think the performance of the iPhone 6 will be very good."

Other Apple watchers share the same view. Ben Thompson, an independent analyst, said, “I am very optimistic about the iPhone 6, whose sales will be incredibly high.” Apple seems to think so too: Apple paid $21 billion to third-party vendors in the second quarter ( About RMB 129.4 billion) — 46% higher than the same period of last year for the procurement of components and manufacturing equipment.

Like Baker, most analysts expect that iPhone sales will be very large in the second half of this year, and may start selling new iPhones with a size of 4.7 inches or larger in late September.

Brian White, an analyst with Cantor Fitzgerald, an investment company, predicted that Apple will sell 37 million iPhones in the third quarter — a 9.5% increase over the same period of last year, and 57.8 million in the fourth quarter — compared to the previous year. The same period increased by 13.2%.

White released an investment report last week saying that the Chinese market is the key. "Given the recent partnership with China Mobile and Apple's large-size iPhone 6, we believe that Apple will become one of the major beneficiaries of the Chinese smart phone market." .

For the iPhone's sales in the fourth quarter, Brian Marshall, an analyst at ISI Group, a market research firm, is more optimistic than White and expects iPhone sales in the fourth quarter will reach 62 million units—an increase of 21.5% over the same period last year. Apple sold 51 million iPhones in the fourth quarter of last year. Marshall issued an investment report last Tuesday, saying that “If Apple releases new iPhones with a size of about 5 inches as expected by outsiders, it will trigger a large-scale wave of replacements. Not just a lot of existing iPhone users, many of them are due to large-size displays. Apple fans switching to the Android mobile camp may return to the Apple camp again."

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