Japanese factory LED lamp price war detonated sales boom, Delta market is pretty

Since July, Japanese home appliance manufacturers have drastically lowered the price of LED bulbs, which has ignited the sales boom. Since Hitachi’s newly launched dimmable LED bulb was produced by Delta Electronics (2308) on the 10th of this month, and Taiwan is about to announce the ban on incandescent bulbs next month, will Delta be the brand manufacturer? Foundry? Or directly shipped to the channel market? It has received much attention from the market.

Delta has cut into the LED field and achieved a major breakthrough. In addition to the LED streetlights obtained the Taoyuan Daxing West Road standard, the “Ten Cities and Ten Thousand Miles” plan in the mainland market has also started project layout in 8-9 cities. Delta's LED bulbs have also successfully entered the Japanese market, creating a record for Taiwanese manufacturers to replace OEM LED products for Japanese home appliance brands. In addition, there are already customers in the United States and Europe. Delta’s Changjiang Wenxing is very optimistic about LED lights. He quoted Philips internal data and expects LED lighting to become mainstream in 2015. The penetration rate in 2019 is expected to exceed 80%.

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