Philips lighting is energy efficient and stylish



In the mall, I found such a store, exactly the same as the real home. Shopping, no longer browsing in front of the counter, will not lose direction in the complicated shelves, real touch pure space. Stepping into it, the spirituality of the four-walled lights is in an instant, and the beautiful and intimate feelings are born. This is the live experience that hangs in the recently opened Philips Fashion Lighting Pavilion. As the world leader in the lighting industry, Philips has set its perspective on the starting point of zero-distance with Chinese consumers, depicting the fashion formula for 2009 lighting consumption.


2009 lighting consumption popular intelligence


2009 lighting consumption popular intelligence


In March, Philips Lighting Fashion Lighting Hall opened in Shanghai Hongxing Meikailong Wenshui Road. The Philips fashion lighting that combines energy conservation and artistic atmosphere in the simulated home scenes of the living room, bedroom, study, bathroom, etc., enjoys the fascinating and fascinating charm, bringing consumers a “one-stop” shopping experience. .



Energy-saving and fashionable - the new concept of Philips Lighting After the acquisition of PLI, the leading consumer lighting company in Europe, Philips has achieved unprecedented vitality in the launch of new products and the trend of lighting. After purchasing PLI, it maintains 25% of technological innovation and product innovation every year; and makes full use of its leading energy-saving technology advantages, in the development trend of consumer lamps, the design concept and energy-saving needs are perfectly matched.


2009 lighting consumption popular intelligence


Starting this year, Philips will greatly accelerate the construction of this channel of close contact with the Chinese market. In addition to the opening of three brand stores in Shanghai and Jiangsu during the same period; from April, 12 brand stores will be established in Beijing, Zhejiang, Shandong, Guangdong and other provinces and cities. By the end of this year, there will be 60 consumer lighting brand stores covering most of the first-tier cities such as Beijing, Shanghai and Guangzhou. The size of another "shop-in-shop" will also reach 1,200 at the end of this year.


2009 lighting consumption popular intelligence


To create “healthy and comfortable quality life” for more Chinese consumers, the establishment and development of fashion lighting pavilion is an example of Philips Lighting's closer service to the Chinese market.


2009 lighting consumption popular intelligence


Experience the dream journey of the new home life brought by Philips Lighting Fashion Lighting Hall. Do you want to make it come true? 2009, let the unique, energy-efficient lamps put your home in the spring "fashion".

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