According to the World Semiconductor Trade Statistics Organization (WSTS) survey data, due to weak market demand, the three-month moving average of global chip sales in July this year declined compared to the same period last year.
Year-to-date (YTD) global chip sales still reach 2.7% growth, but considering the weak demand will continue into the third quarter - this has always been the strongest quarter of growth, indicating that 2015 may become zero growth in the chip market The year or even the year of decline.
The three-month moving average of global semiconductor sales in July this year was about $27.88 billion, down 0.9% from July 2014; and 0.4% lower than the $27.99 billion in June this year.
In terms of regional markets, annual sales in China, Asia Pacific and the Americas increased, but Europe (-12.5%) and Japan (-13.3%) experienced a sharp decline, partly due to currency depreciation. This has continued to have an impact over the past year.
The impact of the exchange rate was particularly evident in July this year, especially comparing the market growth of the euro and the dollar. In terms of the euro, European semiconductor sales were about 2.549 billion euros, down 0.3% from the previous month, but up 7.1% from the same period last year. In addition, compared with the first seven months of 2014, Europe's YTD sales grew by 12.7%; however, whether in the euro or the US dollar, the short-term market development trend is the same slow growth.
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