Just last week, Apple announced the invitation letter for the October 27th conference, and this time it was only one and a half months from the iPhone 7 conference in September, and this time the protagonist of the Apple conference will be completely different, with Mac products. Line-based.
So far, Apple's iMac, MacBook Pro and MacBook Air have been updated for quite some time, and the latest Apple update is only a 12-inch new MacBook. So this time, at this conference, Apple will bring a number of new products that have been completely redesigned, and this time it will become the biggest change for Apple in recent years.
New subversive design of the MacBook Pro
A new generation of MacBook Pro will undoubtedly be the star product of this conference, and KGI Securities analyst Guo Mingchi has made his own predictions for Apple's 2016 new MacBook Pro.
Guo Mingchi said that the new MacBook Pro will be available in 13-inch and 15-inch versions, and will have a new design look and the first time to be equipped with an OLED touch panel and integrated touch that has been previously noticed by the outside world for dynamically displaying function keys and application status. The power button for the ID fingerprinting function. In addition, like the 12-inch new MacBook last year, the new MacBook Pro will be equipped with a butterfly keyboard, USB-C and Thunderbolt 3.
In addition, there is news that the new MacBook Pro will use the Intel Skylake architecture processor instead of Intel's just released Kaby Lake product, while maintaining the original level of screen resolution, but due to the use of oxidation panel technology, Therefore, there has been further improvement in display quality and power consumption.
At the same time, the new MacBook Pro will also add a capacity version of the 2TB SSD solid state drive, and will be built with a chip similar to the Apple Watch processor for the above-mentioned OLED touch panel to handle various operations.
Finally, the new MacBook Pro will also remove the original MagSafe interface, but Apple officially will be able to provide users with a type-c to MagSafe adapter, and open to third-party accessories manufacturers.
Coincidentally, Apple has already exposed this new product when pushing the latest Mac system, basically the same as expected.
Keep only 13-inch MacBook Air
In addition to the new generation of MacBook Pro, Apple will launch another 13-inch MacBook. Compared to the previous 12-inch new MacBook, the 13-inch MacBook is slightly larger in size, so it is supposed to be the new MacBook Air Ultrabook. And the new MacBook Air will be available in a 13-inch version, and will be upgraded to the USB-C interface that is now becoming mainstream.
At the same time, the 11-inch MacBook Air will not continue to update, and Apple's main reason is that it already has a 12-inch MacBook and iPad Pro hybrid device, so the 11-inch MacBook Air is relatively embarrassing.
The new MacBook Air will also use the Intel Skylake architecture processor, and Apple will be equipped with a retina display for the first time in the MacBook Air product line. Last year, it was widely expected that the retina display would be added to the MacBook Air, but it turned out that the retina was used by Apple on a 12-inch MacBook. If Apple considered the size of the 11-inch MacBook Air, then there is basically a reason to add a retina screen after upgrading to 13 inches this year. Of course, Apple is likely to use the retina screen on the high-end version, but the entry-level version does not.
Regular configuration upgrade for iMac
At this conference, in addition to the MacBook notebook update, the desktop iMac also came to the regular update. Previously, it was reported that Apple had planned to release an iMac version with AMD graphics. In addition, many people are also looking forward to independent 5K resolution displays.
So on October 27th, Apple may update the 21.5-inch and 27-inch iMac desktops, but there will be too much change in appearance and design. There is no specific news yet.
In the current global computer market, Apple's products, whether MacBook Pro, MacBook Air or iMac, are significantly behind the competition in terms of configuration and update speed. The retina version of the MacBook Pro has not been updated for more than a year, and the entry-level MacBook Pro has not been upgraded since June 2012. The upgrade time for the MacBook Air and iMac was also two years ago.
At present, mobile products and wearable devices such as iPhone, iPad, and Apple Watch have become Apple's cash cows, including the accompanying App Store app store ecosystem, which also makes Apple earn a lot of money. The Mac series seems to be gradually being forgotten by users.
In recent years, the performance of the global PC market has continued to be sluggish, and global shipments have also been said to decline, and Apple has not been spared from the same decline. And this time, with the launch of the newly-designed new MacBook Pro, can it be the focus of everyone's attention, and even help Apple to go upstream in the global market downturn, so stay tuned for this Friday's new Apple MacBook. The series conference video live.
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